affiliate
marketing
budgets
shrinking
research
published
consultancy
trend
reduced
investment
months
digital
sector
survey
sponsored
roeye
compared
ago merchants
average
investing
budget
proportion
sales
channel
merchants
reporting
activity
volume
findings
surprise
writing
positive
stories
billion
uk online
whilst
negative
suggest
growth
industry
taken
granted
believe
start
decline
according
online
designated
dropped
ascribed